by The Global Supply Chain Marketing Summit | Sep 12, 2023 | MARKETING MATTERS
B2B buyers focus on expertise when looking for a supply chain solution and making a purchase decision. How can you best reach potential customers to provide the information and education they seek? Nikhil Sonawane writes for Talk MarTech about the myriad of advantages...
by The Global Supply Chain Marketing Summit | Sep 12, 2023 | MARKETING MATTERS
Rob Glover of LocaliQ emphasizes that it’s not an either-or… it’s both: “Brand awareness and lead generation work together to increase the number of people that eventually buy from you… What’s important is to know how each one works...
by The Global Supply Chain Marketing Summit | Sep 12, 2023 | MARKETING MATTERS
SupplyChainBrain hosts the only Global Supply Chain Marketing Summit created specifically for marketing executives like you We’ll not only help you understand, build, and improve your marketing strategy overall, but also impactfully plan how you will...