2024 Preliminary Agenda
WEDNESDAY, JUNE 5, 2024
START TIME (Eastern Time)
| 1:00 PM | Arrival and Registration |
| 3 – 3:30 PM | Wave of Highlights |
| 3:30 PM | Day 1: Sunny Beginnings |
| 3:45 PM | Brain Opener |
| 4:00 PM | Game On! |
| 4:30 PM | Masterclass: Design & Develop Your Winning Campaign |
| 5:30 PM | Cocktails & Connections |
| 6:30 PM | Interactive Public Relations & Editorial Dinner |
| After Dinner | Buyer’s Journey: Exploring Each Buyer’s Step |
| 7:30 PM | Game On! |
| 8:00 PM | Day 1: Moonrise Wrap-Up |
THURSDAY, JUNE 6, 2024
| 7:30 AM | Breakfast |
| 8:20 AM | Buyer’s Journey: Exploring Each Buyer’s Step |
| 8:30 AM | Day 2: Coastal Kick-Off |
| 8:45 AM | Interactive Learning Lab: Design & Develop Your Winning Campaign |
| 9:45 AM | Intermission |
| 10:00 AM | Supply Chain Executives Discussion Panel |
| 10:40 AM | Masterclass: Public Relations & Editorial |
| 11:20 AM | Lunch |
| 11:50 AM | Buyer’s Journey: Exploring Each Buyer’s Step |
| 12:15 PM | Masterclass & Interactive Learning Lab: SEO & Branding |
| 1:45 PM | Intermission |
| 2:00 PM | Marketing Mavericks: CMO Suppliers Panel |
| 2:50 PM | Table Tidal Talks (CMOs, Execs, Sponsors) |
| 3:50 PM | Game ON! |
| 4:35 PM | Buyer’s Journey: Exploring Each Buyer’s Step |
| 4:45 PM | Day 2: Evening Tide Wrap-Up |
| 5:00 PM | Seaside Solutions & Sunset Sips |
| 6:00 PM | Dinner |
FRIDAY, JUNE 7, 2024
| 8:00 AM | Breakfast |
| 9:00 AM | Day 3: Sunny Beginnings |
| 9:15 AM | Masterclass & Interactive Learning Lab: Content Development & Lead Generation |
| 10:45 AM | Buyer’s Journey Engagement Panel |
| 11:30 AM | Deal or No Deal | The Summies Awards Show (Must Be Present to WIN!) |
| 12:00 PM | Lunch, Setting Sail, and Creating Your Voyage Blueprint |